People came to Diss Park on Wednesday to celebrate the launch of the city’s biannual guide.
The free publication, which is distributed to all homes in the Diss area, saw its 26th edition released on Wednesday, serving as a comprehensive guide to the town, its shops and amenities.
The guide is the culmination of months of research by publisher Falcon Publications, alongside a team of dedicated volunteers from the City of Diss Guides Committee.
“There’s a lot of work that goes into the editorial side of this one,” said Gary Enderby, co-editor at Falcon Publications.
“We’ve been around all the businesses in the area to make sure the guide is fully up to date, and we’re physically touring the city to map the area,”
“It’s important to make sure it’s up to date – there’s a new business that opened in the week we finished, so we’ve even made sure they’re there.”
Paid by advertisers, Mr Enderby said the pandemic has seen no decrease in demand from businesses in the city.
He said: “We’ve seen advertisers all come back – it’s not like there’s less business in Diss.
“Actually, that’s the other side of the coin, where we’ve seen a lot of businesses that have opened up in the city since we last did.”
Mr Enderby, who worked alongside editor Sarah Veness to create the publication, said the city guide still plays a hugely important role for local businesses in Diss.
“The guide is just as relevant to the city as it has ever been,” he said. “It has been around for generations and is an integral part of life in Diss.
“And because of the last two years we’ve had, that’s even more important.”
Doreen Collins, Chair of the City Guides Committee, added: “The City Guide is brilliant and it hasn’t diminished over the years.
“The fact that people still want to participate and advertise it is a testament to its importance.”